cifra will open a new business base to strengthen contact points with business partners and producers that have changed due to the COVID-19 pandemic, and as a place for product development that is conceived from the consumer's perspective and imagines final sales on the sales floor. cifra's Yotsuya office, which will open in August 2021
"Food with a Visible Face" is a private food brand that Ito-Yokado has been running since 2002 as part of its efforts to ensure food safety and security. cifra utilizes digital signage in stores to introduce the producers and cultivation methods of "Food with a Visible Face."
Japan is facing many food-related issues, particularly the decline and aging of agricultural workers. In response to the various issues we currently face, cifra is working to create a production and distribution infrastructure that allows agricultural producers in Japan to produce with peace of mind for consumers through the operation of "Food with a Face."
cifra Co., Ltd. (Head office: Koto-ku, Tokyo; CEO: Toshiya Takekuma) is collaborating with JA Zennoh to sell "Tohoku Rokka," an e-commerce business called "Hana BOX" aimed at stimulating demand for flowers, at Sendai Sweets & Cafe College (Sendai, Miyagi Prefecture), which has a campus in Tohoku.
cifra Co., Ltd. (Head office: Koto-ku, Tokyo, CEO: Toshiya Takekuma) will start selling "Tohoku Rokka," a product jointly planned with JA Zennoh, on December 1, 2020, through its e-commerce business "Hana BOX," which aims to stimulate demand for flowers.
cifra Co., Ltd. (Head office: Koto-ku, Tokyo, CEO: Toshiya Takekuma) will launch an e-commerce business on Tuesday, December 1, 2020, with the aim of stimulating new demand for flowers. What is a flower box? The contents of a flower box are not a finished "bouquet" but a simple
